    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

    :root {
      --blue-dark:  #0d1b6e;
      --blue-brand: #1a3bdb;
      --blue-mid:   #2a4fe8;
      --green:      #22c55e;
      --amber:      #f59e0b;
      --text-dark:  #0d1226;
      --text-body:  #3d4a68;
      --text-muted: #6b7a9a;
      --border:     #dde3f0;
      --bg-light:   #f5f7ff;
      --bg-dark:    #06090f;
    }


    /* ══ HERO ══ */
    .svc-hero { padding: 80px 0 0; background: #fff; position: relative; overflow: hidden; border-bottom: 1px solid var(--border); }
    .svc-hero .container { max-width: 1140px; position: relative; z-index: 2; }
    .wave-l, .wave-r { position: absolute; top: 0; height: 100%; width: 300px; pointer-events: none; opacity: .45; }
    .wave-l { left: -30px; }
    .wave-r { right: -30px; transform: scaleX(-1); }

    .hero-eyebrow { display: inline-flex; align-items: center; gap: 8px; background: #f0f3ff; border: 1px solid #c7d0f5; border-radius: 50px; padding: 6px 16px; font-size: 11px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: var(--blue-brand); margin-bottom: 1.5rem; }
    .hero-eyebrow .dot { width: 7px; height: 7px; background: var(--green); border-radius: 50%; animation: pulse 2s ease infinite; }
    @keyframes pulse { 0%,100%{opacity:1;transform:scale(1)} 50%{opacity:.4;transform:scale(1.5)} }

    .svc-hero h1 { font-size: clamp(2.2rem, 5vw, 3.6rem); font-weight: 900; line-height: 1.08; letter-spacing: -2px; color: var(--text-dark); margin-bottom: 1.2rem; }
    .svc-hero h1 .accent { color: var(--blue-brand); }
    .svc-hero .hero-sub { font-size: 16px; line-height: 1.75; color: #4a5578; max-width: 540px; margin-bottom: 2rem; }

    .hero-cta-row { display: flex; gap: 14px; flex-wrap: wrap; }
    .btn-hero-p { display: inline-flex; align-items: center; gap: 8px; padding: 14px 26px; border-radius: 10px; background: var(--blue-brand); color: #fff; font-size: 14px; font-weight: 700; text-decoration: none; transition: background .2s, transform .15s; }
    .btn-hero-p:hover { background: var(--blue-dark); color: #fff; transform: translateY(-2px); }
    .btn-hero-o { display: inline-flex; align-items: center; gap: 8px; padding: 13px 26px; border-radius: 10px; background: transparent; color: var(--text-dark); font-size: 14px; font-weight: 700; text-decoration: none; transition: .2s; border: 1.5px solid var(--border); }
    .btn-hero-o:hover { border-color: var(--blue-brand); color: var(--blue-brand); }

    /* Hero stats strip */
    
    .hero-stats-strip .container { max-width: 1140px; }
    .h-stats { display: flex; }
    .h-stat { flex: 1; padding: 1.8rem 1.5rem; text-align: center;  }
    .h-stat-num { font-size: clamp(1.6rem, 3vw, 2.2rem); font-weight: 900; color: var(--blue-dark); line-height: 1; margin-bottom: 5px; }
    .h-stat-label { font-size: 10.5px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: var(--text-muted); }

    /* ══ FUNNEL OVERVIEW TABS ══ */
    .funnel-nav { position: sticky; top: 105px; z-index: 100; background: #fff;  }
    .funnel-nav .container { max-width: 1140px; }
    .fnav-inner { display: flex; gap: 0; }
    .fnav-tab { flex: 1; display: flex; align-items: center; justify-content: center; gap: 10px; padding: 1rem 1.2rem; font-size: 13.5px; font-weight: 700; color: var(--text-muted); text-decoration: none; border-bottom: 3px solid transparent; transition: color .2s, border-color .2s, background .2s; cursor: pointer; }
    .fnav-tab:hover { color: var(--blue-brand); background: var(--bg-light); }
    .fnav-tab.active { color: var(--blue-brand); border-bottom-color: var(--blue-brand); }
    .fnav-tab .ftag { display: inline-block; padding: 2px 8px; border-radius: 4px; font-size: 10px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; background: #f0f3ff; color: var(--blue-brand); }
    .fnav-tab.active .ftag { background: var(--blue-brand); color: #fff; }
    .fnav-tab .ficon { font-size: 20px; }

    /* ══ FUNNEL STAGE SECTIONS ══ */
    .stage-section { padding: 90px 0; scroll-margin-top: 130px; }
    .stage-section .container { max-width: 1140px; }
    .stage-section.bg-alt { background: var(--bg-light); }

    /* Stage header */
    .stage-header { margin-bottom: 3.5rem; }
    .stage-label { display: inline-flex; align-items: center; gap: 8px; border-radius: 6px; padding: 5px 14px; font-size: 10.5px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; margin-bottom: 1rem; }
    .stage-label.tofu  { background: #f0fff4; color: #16a34a; border: 1px solid #bbf7d0; }
    .stage-label.mofu  { background: #eff6ff; color: var(--blue-brand); border: 1px solid #bfdbfe; }
    .stage-label.bofu  { background: #fff7ed; color: #c2410c; border: 1px solid #fed7aa; }
    .stage-label .sl-dot { width: 6px; height: 6px; border-radius: 50%; }
    .stage-label.tofu .sl-dot { background: #22c55e; }
    .stage-label.mofu .sl-dot { background: var(--blue-brand); }
    .stage-label.bofu .sl-dot { background: #f97316; }

    .stage-header h2 { font-size: clamp(1.8rem, 3.5vw, 2.8rem); font-weight: 900; letter-spacing: -1.5px; color: var(--text-dark); line-height: 1.1; margin-bottom: 1rem; }
    .stage-header h2 .hl { color: var(--blue-brand); }
    .stage-header .stage-sub { font-size: 16px; line-height: 1.75; color: #4a5578; max-width: 620px; }

    /* Content blocks */
    .content-block { margin-bottom: 3rem; }
    .sec-badge { display: inline-flex; align-items: center; gap: 8px; font-size: 11px; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: var(--blue-brand); margin-bottom: 10px; }
    .sec-badge::before { content: ''; display: block; width: 16px; height: 3px; background: var(--green); border-radius: 2px; }
    .content-block h3 { font-size: clamp(1.2rem, 2.2vw, 1.5rem); font-weight: 800; color: var(--text-dark); margin-bottom: 12px; line-height: 1.25; letter-spacing: -.4px; }
    .content-block p { font-size: 15px; line-height: 1.8; color: #4a5578; margin-bottom: .9rem; }
    .content-block p:last-child { margin-bottom: 0; }

    /* Check list */
    .check-list { list-style: none; padding: 0; margin: 1rem 0; }
    .check-list li { display: flex; align-items: flex-start; gap: 10px; font-size: 14.5px; color: var(--text-body); line-height: 1.65; margin-bottom: 10px; }
    .check-list li .ck { width: 20px; height: 20px; border-radius: 6px; background: #f0fff4; border: 1.5px solid #bbf7d0; display: flex; align-items: center; justify-content: center; flex-shrink: 0; margin-top: 1px; }
    .check-list li .ck svg { width: 10px; height: 10px; }
    .check-list li strong { color: var(--text-dark); font-weight: 700; }

    /* Gain card */
    .gain-card { border-radius: 20px; padding: 30px 26px; position: sticky; top: 130px; color: #fff; overflow: hidden; }
    .gain-card.tofu { background: linear-gradient(155deg, #0f2a14 0%, #166534 100%); }
    .gain-card.mofu { background: linear-gradient(155deg, #0d1b6e 0%, #1a3bdb 100%); }
    .gain-card.bofu { background: linear-gradient(155deg, #431407 0%, #c2410c 100%); }
    .gain-card-title { font-size: 13px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; margin-bottom: 6px; }
    .gain-card.tofu .gain-card-title { color: #4ade80; }
    .gain-card.mofu .gain-card-title { color: #93c5fd; }
    .gain-card.bofu .gain-card-title { color: #fdba74; }
    .gain-card-sub { font-size: 12.5px; color: rgba(255,255,255,.5); margin-bottom: 1.4rem; }

    .gain-row { display: flex; align-items: center; justify-content: space-between; padding: 12px 0; border-bottom: 1px solid rgba(255,255,255,.08); }
    .gain-row:last-of-type { border-bottom: none; }
    .gain-row span { font-size: 13.5px; color: rgba(255,255,255,.85); font-weight: 500; }
    .gain-arrow { font-size: 16px; font-weight: 900; }
    .gain-arrow.up   { color: #4ade80; }
    .gain-arrow.down { color: #f87171; }

    .gain-divider { border: none; border-top: 1px solid rgba(255,255,255,.1); margin: 18px 0; }
    .gain-tag-label { font-size: 10px; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: rgba(255,255,255,.4); margin-bottom: 10px; }
    .tag-row { display: flex; flex-wrap: wrap; gap: 7px; margin-bottom: 16px; }
    .gtag { display: inline-block; padding: 5px 12px; border-radius: 6px; border: 1px solid rgba(255,255,255,.2); font-size: 11.5px; font-weight: 600; color: rgba(255,255,255,.85); background: rgba(255,255,255,.08); }
    .ctag { display: inline-block; padding: 4px 10px; border-radius: 5px; border: 1px solid rgba(255,255,255,.15); font-size: 10.5px; font-weight: 600; color: rgba(255,255,255,.7); background: rgba(255,255,255,.05); }

    /* ══ PROCESS STEPS — Timeline layout ══ */
    .process-wrap { padding: 0; }
    .process-wrap .pw-header { margin-bottom: 2.4rem; }
    .process-wrap .pw-header h3 { font-size: clamp(1.2rem,2.5vw,1.6rem); font-weight: 900; color: var(--text-dark); letter-spacing:-.5px; margin-bottom: 6px; }
    .process-wrap .pw-header p  { font-size: 14px; color: var(--text-muted); margin: 0; }

    /* Horizontal connector line behind the step-bubbles */
    .step-timeline { position: relative; display: grid; grid-template-columns: repeat(4,1fr); gap: 0; }
    .step-timeline::before {
      content:''; position:absolute;
      top: 28px; left: calc(12.5% + 4px); right: calc(12.5% + 4px);
      height: 2px;
      background: linear-gradient(to right, #22c55e 0%, #1a3bdb 50%, #f97316 100%);
      z-index: 0;
    }

    .step-tl-item { display:flex; flex-direction:column; align-items:center; padding: 0 10px; position:relative; z-index:1; }

    /* Numbered bubble */
    .step-bubble {
      width: 56px; height: 56px; border-radius: 50%;
      display: flex; align-items:center; justify-content:center;
      font-size: 17px; font-weight: 900; color: #fff;
      flex-shrink: 0; margin-bottom: 20px;
      box-shadow: 0 4px 18px rgba(0,0,0,.15);
      transition: transform .25s, box-shadow .25s;
      border: 3px solid #fff;
    }
    .step-tl-item:hover .step-bubble { transform: scale(1.12); box-shadow: 0 8px 28px rgba(0,0,0,.2); }

    /* Colour per funnel stage */
    .step-tl-item.tofu  .step-bubble { background: linear-gradient(135deg,#16a34a,#22c55e); }
    .step-tl-item.mofu  .step-bubble { background: linear-gradient(135deg,#0d1b6e,#1a3bdb); }
    .step-tl-item.bofu  .step-bubble { background: linear-gradient(135deg,#c2410c,#f97316); }

    /* Card below the bubble */
    .step-tl-card {
      background: #fff;
      border: 1.5px solid var(--border);
      border-radius: 16px;
      padding: 22px 20px 20px;
      width: 100%; text-align: left;
      transition: border-color .25s, box-shadow .25s, transform .25s;
      position: relative; overflow: hidden;
    }
    .step-tl-item:hover .step-tl-card {
      border-color: var(--blue-brand);
      box-shadow: 0 10px 32px rgba(26,59,219,.12);
      transform: translateY(-4px);
    }

    /* Top accent line on hover */
    .step-tl-card::before {
      content:''; position:absolute; top:0; left:0; right:0; height:3px;
      border-radius: 16px 16px 0 0;
      transform: scaleX(0); transform-origin: left;
      transition: transform .3s ease;
    }
    .step-tl-item.tofu  .step-tl-card::before { background: #22c55e; }
    .step-tl-item.mofu  .step-tl-card::before { background: var(--blue-brand); }
    .step-tl-item.bofu  .step-tl-card::before { background: #f97316; }
    .step-tl-item:hover .step-tl-card::before { transform: scaleX(1); }

    .step-tl-label { font-size: 9.5px; font-weight: 800; letter-spacing:.16em; text-transform:uppercase; margin-bottom: 8px; }
    .step-tl-item.tofu  .step-tl-label { color: #16a34a; }
    .step-tl-item.mofu  .step-tl-label { color: var(--blue-brand); }
    .step-tl-item.bofu  .step-tl-label { color: #c2410c; }

    .step-tl-card h4 { font-size: 15px; font-weight: 800; color: var(--text-dark); margin-bottom: 8px; line-height:1.25; }
    .step-tl-card p  { font-size: 13.5px; line-height: 1.75; color: var(--text-muted); margin: 0; }

    .stage-section.bg-alt .step-tl-card { background: #fff; }

    /* Full-width process row — breaks out of the 7-col constraint */
    .process-full-row {
      margin-top: 4rem;
      padding-top: 3rem;
      border-top: 1px solid var(--border);
    }
    .process-full-row .pw-header { margin-bottom: 2rem; }
    .process-full-row .step-timeline { gap: 24px; }

    @media(max-width:991px) {
      .step-timeline { grid-template-columns: 1fr 1fr; gap: 20px; }
      .step-timeline::before { display: none; }
    }
    @media(max-width:480px) {
      .step-timeline { grid-template-columns: 1fr; gap: 16px; }
      .step-tl-item { align-items: flex-start; flex-direction: row; gap: 16px; }
      .step-bubble { margin-bottom: 0; flex-shrink: 0; }
    }

    /* ══ FUNNEL CONNECTOR ══ */
    .funnel-connector { background: #fff; padding: 0; }
    .fc-inner { max-width: 1140px; margin: 0 auto; padding: 0 24px; }
    .fc-line { display: flex; align-items: stretch; gap: 0; border: 1.5px solid var(--border); border-radius: 16px; overflow: hidden; }
    .fc-stage { flex: 1; padding: 28px 24px; position: relative; }
    .fc-stage + .fc-stage { border-left: 1.5px solid var(--border); }
    .fc-stage-tag { font-size: 10px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; margin-bottom: 8px; }
    .fc-stage.tofu .fc-stage-tag { color: #16a34a; }
    .fc-stage.mofu .fc-stage-tag { color: var(--blue-brand); }
    .fc-stage.bofu .fc-stage-tag { color: #c2410c; }
    .fc-stage h4 { font-size: 15px; font-weight: 800; color: var(--text-dark); margin-bottom: 6px; }
    .fc-stage p  { font-size: 13px; color: var(--text-muted); line-height: 1.6; margin: 0; }
    .fc-arrow { display: flex; align-items: center; padding: 0 8px; color: #c7d0f5; font-size: 22px; flex-shrink: 0; }

    /* ══ COMPARISON TABLE ══ */
    .compare-section { padding: 80px 0; background: var(--bg-light); }
    .compare-section .container { max-width: 1140px; }
    .compare-header { text-align: center; margin-bottom: 3rem; }
    .compare-header .eyebrow { display: inline-flex; align-items: center; gap: 6px; background: #f0f3ff; border: 1px solid #c7d0f5; border-radius: 50px; padding: 5px 14px; font-size: 11px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: var(--blue-brand); margin-bottom: 1rem; }
    .compare-header .eyebrow .dot { width: 6px; height: 6px; background: var(--blue-brand); border-radius: 50%; }
    .compare-header h2 { font-size: clamp(1.8rem, 3.5vw, 2.4rem); font-weight: 900; color: var(--text-dark); letter-spacing: -1.5px; margin-bottom: .6rem; }
    .compare-header p  { font-size: 15px; color: var(--text-muted); }

    .compare-table { width: 100%; border-collapse: collapse; background: #fff; border-radius: 16px; overflow: hidden; box-shadow: 0 2px 20px rgba(26,59,219,.06); }
    .compare-table th { padding: 18px 20px; font-size: 12.5px; font-weight: 800; text-align: center; text-transform: uppercase; letter-spacing: .1em; }
    .compare-table th:first-child { text-align: left; color: var(--text-muted); background: #f8f9ff; }
    .compare-table th.tofu  { background: #f0fff4; color: #16a34a; }
    .compare-table th.mofu  { background: #eff6ff; color: var(--blue-brand); }
    .compare-table th.bofu  { background: #fff7ed; color: #c2410c; }
    .compare-table td { padding: 15px 20px; font-size: 14px; color: var(--text-body); border-top: 1px solid #f0f2f8; text-align: center; }
    .compare-table td:first-child { text-align: left; font-weight: 600; color: var(--text-dark); background: #fafbff; }
    .compare-table tr:hover td { background: #f5f7ff; }
    .compare-table tr:hover td:first-child { background: #eef0fb; }
    .ct-yes  { color: #16a34a; font-weight: 800; font-size: 16px; }
    .ct-part { color: var(--amber); font-weight: 700; font-size: 13px; }
    .ct-no   { color: #d1d5e0; font-weight: 700; font-size: 16px; }

    /* ══ GLOBAL CTA ══ */
    .global-cta { background: var(--blue-dark); padding: 90px 0; position: relative; overflow: hidden; }
    .global-cta::before { content: ''; position: absolute; width: 500px; height: 500px; border-radius: 50%; border: 1px solid rgba(255,255,255,.06); top: -160px; right: -100px; pointer-events: none; }
    .global-cta::after  { content: ''; position: absolute; width: 320px; height: 320px; border-radius: 50%; border: 1px solid rgba(255,255,255,.04); bottom: -100px; left: 60px; pointer-events: none; }
    .global-cta .container { max-width: 1140px; position: relative; z-index: 1; }
    .cta-badge { font-size: 10.5px; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; color: var(--green); display: inline-flex; align-items: center; gap: 8px; margin-bottom: 1.2rem; }
    .cta-badge::before { content: ''; display: block; width: 16px; height: 3px; background: var(--green); border-radius: 2px; }
    .global-cta h2 { font-size: clamp(1.8rem, 4vw, 3rem); font-weight: 900; letter-spacing: -1.5px; color: #fff; margin-bottom: 1rem; line-height: 1.1; max-width: 480px; }
    .global-cta p  { font-size: 15px; line-height: 1.75; color: rgba(255,255,255,.6); max-width: 440px; margin-bottom: 0; }
    .cta-trust { display: flex; gap: 20px; flex-wrap: wrap; margin-top: 1.5rem; }
    .cta-trust span { font-size: 12px; font-weight: 600; color: rgba(255,255,255,.5); display: flex; align-items: center; gap: 5px; }
    .cta-trust span::before { content: '✓'; color: var(--green); font-weight: 800; }
    .cta-btn-col { display: flex; flex-direction: column; gap: 14px; justify-content: center; }
    .btn-cta-w { display: flex; align-items: center; justify-content: center; padding: 15px 28px; border-radius: 10px; background: #fff; color: var(--text-dark); font-size: 14px; font-weight: 700; text-decoration: none; transition: .2s; border: 2px solid #fff; }
    .btn-cta-w:hover { background: #f0f3ff; color: var(--blue-brand); }
    .btn-cta-g { display: flex; align-items: center; justify-content: center; padding: 14px 28px; border-radius: 10px; background: transparent; color: #fff; font-size: 14px; font-weight: 700; text-decoration: none; transition: .2s; border: 2px solid rgba(255,255,255,.25); }
    .btn-cta-g:hover { border-color: #fff; background: rgba(255,255,255,.07); color: #fff; }

   
    /* ══ RESPONSIVE ══ */
    @media(max-width:991px) {
      .step-cards { grid-template-columns: 1fr 1fr; }
      .gain-card { position: static; margin-top: 2rem; }
      .h-stats { flex-wrap: wrap; }
      .h-stat { min-width: 50%; border-right: none;  }
      .fnav-tab .ficon { display: none; }
      .fc-line { flex-direction: column; }
      .fc-stage + .fc-stage { border-left: none; border-top: 1.5px solid var(--border); }
      .fc-arrow { display: none; }
    }
    @media(max-width:768px) {
      .wave-l, .wave-r { width: 180px; opacity: .3; }
      .fnav-tab { padding: .7rem .5rem; font-size: 12px; gap: 6px; }
      .step-cards { grid-template-columns: 1fr; }
      .hero-cta-row { flex-direction: column; }
      .compare-table { font-size: 12px; }
      .compare-table th, .compare-table td { padding: 12px 10px; }
    }
    @media(max-width:480px) {
      .svc-hero h1 { font-size: 2rem; }
      .h-stat { min-width: 100%; }
      .fnav-tab .ftag { display: none; }
    }